Over the many years I’ve become more interested in SEO and I realized that the do-it-yourself approach to Internet Marketing has saved me a lot of money in advertising as well as made a extremely profitable business for myself.

Back in 2005 I started following Sean Hakes a Denver SEO that has been in the industry since 2001.

If you’re a small business who is considering on hiring an SEO Agency like Ann Arbor SEO I’d recommend you look into a local SEO Training Course. Typically a good SEO Training Class will cost you less than an SEO campaign would cost you for a 2 month investment.

If you’re too busy you’d be better off investing in an SEO Agency!

Is there a difference between SEO (Search Engine Optimization) and PPC (Pay Per Click?)

The answer is “YOU BETCHA!” there is a difference but what that difference is depends on who is answering the question.

Let’s start with the definition of Ann Arbor SEO or Search Engine Optimisation as there is a clean and consistent definition f what that is. According to Wikipedia, Search Engine Optimization is the process of improving the visibility of a web site or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. At its most basic level regardless if your searching for Ann Arbor or Denver SEO Companies, the process of changing your web site (structure and content) and building links to your site so that it eventually appears on page one of Google in the unpaid or white central area results for particular search teams. There is little point being anywhere else than on page one of Google since most people use Google as their preferred search engine (over 65% of searches) and very few people click past page one. Given that there are millions of websites and only 10 spots on page one of Google for a particular search term, you can see why the choice of which search term to rank for is absolutely critical to the success of a website being found by people typing in search terms.